Despite several moments of doubt, Lisa Folawiyo chose fearlessness and left her job as a lawyer to pursue a career in fashion. “In 2004, there arose an unquenchable desire to express myself through fashion design and have a loud voice heard in fashion the world over.”
Though she kick-started her label Jewel by Lisa with only 12 yards of fabric, she never thought of the brand in any other way than a global one. Jewel by Lisa has become a multi-faceted global womenswear and accessories label. “We have perfected the art of wearing Ankara through the use of ornate embellishment and have transformed the fabric through texture, by creating a global print which in turn has turned the label into a coveted luxury brand.”
Vlisco fabrics are Jewel by Lisa’s first choice. “As we use crystals, and precious glass beads to hand encrust our garments, it is extremely important that we choose quality fabrics that will stand the test of time, alongside these embellishments.”
Lisa’s design inspiration can be found in just about everything, “Beautiful prints, nature, culture, childhood memories, street style, and fashion icons. My biggest style icons are my mum and mother-in-law. But actually, the list is way too long and ranges from famous icons to the woman on the street.”
Lisa, who is infatuated with dancing and inspired by God and the strength, selflessness, and love from her parents, is determined to create and design forever.
“I dream of designing until I’m old and grey and to have an even louder voice and greater impact in fashion and other socio-economic matters, all over the world. I want to create viable opportunities for younger creatives. I call it Legacy Building. “
And a legacy she built, step by step, with a fair amount of patience.
“I find that in life, too many people want it all too quickly. I call it ‘The Now Syndrome’. Especially today where technology keeps you connected with everyone else via social media. This has resulted in fierce competition amongst peers, an unhealthy thirst for instant success and recognition. When I find myself feeling this way and wanting it all to happen NOW, I remember this, I relax, slow down hurrying up ‘the ladder’ and allow myself to enjoy ‘today’ and it’s triumphs, however big or small.”